Private High School
Los Angeles, CA
Challenge(s): Community misperceptions, decline in applicants
Process:
Focus groups
Digital audit
Cross-channel messaging review
Admissions process audit
Organizational structure analysis
Results: Received 30% more applicants than seats available.
k-8 School
Baltimore, MD
Challenge(s): Declining enrollment in Kindergarten, decreased foothold in a saturated independent school community
Process:
Community research
Board survey
Digital audit
Cross-channel messaging review
Admissions process audit
Results (to-date): Prioritized lateral entry program marketing and emphasis, preschool feeder outreach.
k-12 School
Denver, CO
Challenge(s): High attrition
Process:
Focus groups
Digital audit
Admissions process audit
Results (to-date): Staff position modifications, educational program enhancements, and roadmap for reducing attrition.
